Call-to-Action: Women in Marketing Podcast

Can you imagine what Facebook, Twitter, LinkedIn, and Snapchat would look like if they didn’t have any content? The backbone that drives interaction and engagement is good content that attracts people instead of interrupting them.

I was honored when Isis Lima asked me to be her guest in her Call-To-Action: Women in Marketing podcast series. We had a thoughtful conversation, talking about both professional and personal matters. What are the main differences between working for a creative agency vs. sitting on the client side? Or actually, how did I end up in a B2B Marketing role? Listen to the below podcast to find out.